About AthreQ
We're building
the human intelligence
layer for soccer.
A team of psychologists, AI engineers, soccer operators, and cybersecurity specialists - united by the conviction that the next evolution of sport isn't more data. It's more human intelligence.
// Board
Governance & leadership.
KL
Katriina Lillelund
Founder & CEO
Former Senior Client Partner Korn Ferry Executive Search. Previous roles at KKR and Booz Allen Hamilton. Leading expert in Talent & Leadership development.
KH
Kasper Hjulmand
Co-Founder
Head Coach of Bundesliga club Bayer Leverkusen. Former Head Coach of National Soccer Team Denmark.
PS
Peter Stridh
Chairman of the Board
Former Global Head of Cloud Strategy & M&A at Fortune 50 Ingram Micro. Led strategy for growing cloud business and serves on the boards of several innovative technology companies.
SA
Sofia Arhall
Non-executive Director
Former Managing Director Google, Platforms & Partnerships. Non-Executive Director at Norwegian Airlines and PARKEN Sport & Entertainment.
// Team
The people building AthreQ.
AL
Adam Lång
Founding AI/ML Engineer
PhD in Applied Mathematics. Architects the Mother Brain and the statistical models behind AthreQ's predictive intelligence.
JB
Jonas Blom
Founding Sports Psychologist
PhD in Psychology. Designs the Test Platform, the assessment methodology, and the validation framework with elite athletes.
MH
Marcus Hjulmand
Account Management
Owns the relationship with clubs and federations - from first conversation to long-term partnership.
JS
Julia Stridh
Cybersecurity Specialist
Ensures every athlete's data is protected to the highest standard. Leads our security posture across platforms.
// Our mission
"We are not replacing human intuition. We are enhancing it. The goal is not to label players - the goal is to understand them."
More human leadership
Tools that empower judgement, not replace it.
Less bias, more objectivity
Talent identification beyond what is visible.
Better player wellbeing
Performance and protection, not one over the other.